Brand Manager Apply for this job role
Bengaluru
|Brand Manager |
Full Time
Job Description
This role will entail devising and executing marketing strategies with a focus on Brand Management, Content marketing, Events and Activations, Communications (Internal and External) with an ample opportunity to build a legacy brand of Bangalore.Responsibilities
- Translate brand strategy into plans, brand positioning and go-to market strategies.
- Strengthening the brand identity and positioning across online and offline channels for the salon and clinic division.
- Will lead ATL, BTL, Customer Research, Content & Creatives, Social Media
- Creating and managing customer research, promotional collateral to establish and maintain product branding
- Maintain brand consistency across all external and internal creatives and communications
- Handle external Media relationships, PR and agency relationships
- Develop best practices, define and track KPIs for managing marketing success
- Analyse campaign performance data to drive continuous improvement and hypothesis-led testing of new concepts
Requirement:
- Superior Communication & Interpersonal Skills
- Dynamic Leadership/People Skills
- Ability to work in an unstructured agile work environment
- Excellent innovative, creative & strategic planning skills with a successful track record of generating higher revenue through marketing efforts.
- Go-getter and positive attitude
Qualifications and Education Requirements
Graduate in Marketing, Business Administration, or Mass CommunicationPreferred Skills
- Solid understanding of promotion and media planning - both grassroots and across major mediums (mainly digital)
- Expertise in creative and production process for traditional and digital (incl. video audio) materials
- Handled Content, media, PR and brand campaign management calendar
- Has built marketing experiences across display, social, mobile, online and mass media demands
Experience
3–5 years of experience in brand management, marketing, or advertising rolesThank You for Connecting with Us!
Our team will be in touch with you soon to confirm the next steps.
Back to Careeror
Drop an email to Teamhr@bodycraft.co.in
